OPEN FOR WORK

Mei Fu

I am a Product Designer originally from Hong Kong, now based in Toronto, Canada, with over 3 years of experience in iGaming and Fintech. My passion lies in architecting scalable design systems and simplifying complex data-heavy environments through user-centered research and intuitive UI.

My approach combines research-driven insights with a focus on Information Architecture (IA) and systems thinking. Recently, I have been building "greenfield" design systems from scratch, establishing design tokens and component libraries for AI-powered financial tools. I strive to create designs that not only look compelling but directly align with business goals and measurable user impact.

Skills

Design & Technical Skills‍
  • Digital Product Design
  • Design System Architecture
  • Prototyping & Wireframing
  • Responsive & Mobile-First Design
  • Information Architecture (IA)
  • Web Development (HTML/CSS/JS)
Research & Analysis‍
  • User Research & Interviews
  • Competitive Analysis (Bet365, SBOBET)
  • Data-Driven Design Decisions
  • Usability Validation (SUS Scoring)

Tools

  • Figma (Expertise in Auto-Layout & Tokens)
  • FigJam
  • Adobe Creative Suite
  • Webflow
  • AI/LLM Design Workflows
  • Notion & Jira

Experience

Product Designer (Contract)
Datamond System Inc., Toronto ON
2025 – Present
Production Assistant
Chewy Apparel Inc., ON Canada
2022 - 2025
UX/UI & Graphic Designer
Orange Data Limited, Hong Kong
2022 - 2023
Junior Web Designer
Semeiotics Group (Asia) Limited, Hong Kong
2021
Technical Artist (Freelance)
Senmedia Limited, Hong Kong
2020 - 2021

Full resume available upon request